shred evaluation of logos

1.  I think that this shred logo represents the heavy metal/ rock music. this music you would hear at places like concerts on a Saturday night. I think of things like concerts because rock music is selective and liked by a certain amount of people and shred sounds similar like shredding a guitar what rock stars do.this type of music is aimed for people over 15 as people who are younger might find this music quite rebellious.
2.  my target audience is 15-30 for these people they must really like hard core music. they like music they can get crazy to and jump in the air and lose some steam on.
3.  I tried to make the logo look as similar to what the radio stations were called for example the radio station shred I tried to make look like a shredded guitar this would also show that this is some type of rock music. I think that the smashed up guitar is appealing because it shows that the music is going to be loud and out of control appealing to what the target audience to what the audience what from heavy metal/ rock type music. I also thought my bold colour and kind of messy font would also appeal to my target audience. 
4.  I think the type of station that would compete with shred would be Planet Rock radio. This station is the only station that plays similar hard-core rock type music to what our radio plays. I think planet rock station would targets the same type of audience and for us to be more popular I think we would have to target a more wider age range. 
5.  I wanted to create an edgy and original look that appealed to my target audience and which also relates to the radio station and the music which is played. I used edgy type of writing as I thought it related to the image of our logo and for it to also show we play rock music. I think our red and white background catches the eyes of the target audience as they aren’t very strong colours this makes sure the audience focus on the main image. I think this makes sure the target audience are interested in finding out what the radio station is about.  
6. I was trying to make our logo image link in with the name of the station. I though as it was rock music something wouldn’t definitely get smashed up so I tried to make an image of a broken guitar. I did this because I though it fitted in very well with the genre of music we play. I used the pen tool to go around the image of a normal guitar and after I done this, I then imputed certain pictures I broken up from custom shapes and I added colour using the paint bucket tool. I got my edgy type of text from dafont and I imputed it on to my logo using the word pallet. I added the red background colour by using the pain bucket tool but I had to make a new layer first, this made my logo look more professional and more rock type. 
7. I think the most successful part of our logo was using the pen tool to segregate parts of the guitar as it went smoothly. This helped us to make our logo more original and helped to link the logo to the genre. 
8.  When the audience was asked to give feedback about the logo and they were able to tell me it was between rock/heavy metal and they told me the logo of a broken told me it really links with the logos name and it is really easy to show the genre.
9.  While developing the shred logo I was able to design my logo based on what my target audience would like to see and also the age range. It was one of the easiest as I know what shed meant and how to make it come across to the target audience and how i wanted them to feel after they saw it.
10. To make this piece much better I could add to the logo as it is light on creativity asthere is only a picture of a broken guitar and the logos name above the picture i could add more designs and even more colour to make it better and also look more professional.