Tuesday, 28 January 2014

music video conventions

chance the rapper- juice

Music videos follows certain conventions like in this son juice there are a lot of different type of shot types like close up, wide shot and extreme close up, in the video chance is wearing casual cool clothes as he is a rapper so he should look quite cool. It is set on a busy road/street, he is always moving about it is quite a fast pace video.

Pro era- like water

Music videos follows certain conventions like in pro era video they wear cool casual clothes as they are rappers the shot type they use in the video is mid-shot and close up. Pro era are filming on the top of a building and also change to different locations. They don't move a lot and the video is quite slow paced.

kool and the gang- get down on it

Music videos follows certain conventions like in kool and the gangs video they wear suits in the video as it is an old school classic. The shot type they use is mostly mid shot with some close ups,  they are doing there music video in a studio and also possibly using a green screen. They move quite a lot its kind of fast paced.

Isaiah Rashad- I shot you down

Music videos follows certain conventions like in  Isaiah Rashards  music video he wears casual everyday piece of clothing. The shot types that are being used are mid shots and extreme close ups, they are doing this music video on I think an estate and playground to show like a real home like feeling as he is trying to state where he has come from. He moves quite a bit in this video its quite fast paced.

boys II men- end of the road

Music videos follows certain conventions like in boys II mens end of the road video they wear a lot of different suits as it a slow song and they are trying to get across a meaning. The shot types are mid shots, close ups and extreme close ups. They film this video in a lot of different places on actual roads ironically and in different buildings, the music video is slow paced  because the song is quite slow.







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