Focus groups are a group of people assembled to participate in a discussion about a product before it is launched, or to provide feedback on a political campaign, television series and many other things From doing a focus group i found things that were helpful for me to use and include in my advert. For example Instead of just using one devise to show my victim is getting bullied on both his phone and computer. The focus group I done after my advert was done was very helpful as they game me very positive feedback and told me my adverts message was very clear and it affected them as they felt it was quite compassionate.